PETALING JAYA (June 17): Trinity Group is targeting to launch two blocks of luxury condominiums located at Jalan Kiara 5, Mont’Kiara in 2017, Trinity Group managing director Datuk Neoh Soo Keat told TheEdgeProperty.com.

“We haven’t firmed up the name for the development yet, but we are looking at the possibility of naming it Trinity Mont’Kiara,” said Neoh.

The condos will have a total of 330 units and will sit on a 2.93-acre freehold site.

The units are tentatively priced from RM1 million to RM1.5 million while the project’s estimated gross development value is RM400 million. The built-ups are still being planned and finalised.

“We came across the land sometime in 2009. We then studied the potential that we could harvest from it. After doing all our research and talking to its owner back then, a Korean company called Daemyung Resort, we bought the land in mid-2012 for RM55 million,” said Neoh.

According to Neoh, the project would be aimed mostly at locals who are looking for an upgrade to a higher-end home. He added that the project will appeal especially to those who are looking for peace of mind and security in their living environment.

“We are targeting a 80:20 ratio of locals to foreigners for this project. We believe that there is strong local demand for homes such as these. I can say that one of the project’s unique selling points will be a feature where the residents will feel safe whenever they are in their housing compound.

“Even when they are out travelling or not physically at home, they will not have to worry about the security of their house. This is a feature that we are looking to work on and which no other high-rise in Mont’Kiara is offering now,” said Neoh.

Neoh added that the development is close to amenities and has excellent connectivity via several major highways.

“It is easily accessible via the Sprint Expressway, the Federal Highway Kerinchi Link, the North Klang Valley Expressway and the Duta–Ulu Klang Expressway.

“The project is located near several schools such as Garden International School and Mont Kiara International School. Also close by is the commercial hub Plaza Mont Kiara and Publika mall,” said Neoh.

So far, the project has received some 2,000 registrants of interest.

“We are encouraged by the response and it is a good indicator for us about the project as we approach the launch period,” said Neoh.

Meanwhile, Trinity Group’s ongoing project Trinity Aquata in Sungai Besi is seeing encouraging sales.

The project consists of two 26-storey condominium blocks with a total of 492 units.

“So far, we have achieved 95% sales for Block A, which was launched in May last year, and 40% sales for Block B, which was launched about two months ago,” said Neoh.

Meanwhile, Neoh has set aside some RM150 million this year to increase the company’s landbank reserve in places such as the Klang Valley and Kuala Lumpur city centre.

“We are constantly looking for new areas to expand our landbank. We have looked at land in areas such as the Kuala Lumpur city centre but we have yet to find one which is suitable in size at an achievable gross development value for us,” said Neoh.