Over the past few years, Trinity Group has evolved to become one of Malaysia's most notable property developers, thanks to its portfolio - in particular its current jewel-in-the-crown The Z Condominium. Located in Bukit Jalil, this particular project has generated a gross development value (GDV) of RM580 million, and put the company higher in the property value chain. Behind it all is Trinity Founder and MD, Dato’ Neoh Soo Keat, a man who believes that the 3Ps - People, Principles and Philosophy - are key to ensuring and maintaining the organisation's success.

“A good developer is one who pays equal attention to both commendations and complaints, and who welcomes praise and criticism so that they can be used to improve.”